1personal Professional Narrativeallanna Jamesthe University Of Arizona ✓ Solved

1 Personal-Professional Narrative Allanna James The University of Arizona Global Campus ENG 121: English Composition I Professor Lynndi Tennyson-Kesler 29 March 2021 Personal-Professional Narrative Think about a time where you ate the most delicious food of your entire life. I am certain there is one food that brings a smile to your face. It can also be so surreal that it seems as though you can taste it. These are the kind of food that will stay implanted as a lovely memory. Whether heartbreak, a cold snowy day, or a summer vacation, food is always apart of those memories.

And those are the types of memories I want to create with my food truck. My journey to figure out my next career path has not been easy. Stepping out on faith, and overcoming future challenges are all apart of new career path. The journey to really find my passion was not an easy one. Even as a small child, I never really knew what I wanted to be when I grew up.

So after realizing that I would not be spending 20 years in the military, I was stuck for a while. While I was recovering from surgery, I found that I enjoyed watching the cooking channel. While watching the cooking channel I became more intrigued and I thought, I can do that. I have always enjoyed cooking dinner, and also having big family or friend dinners. Thinking back, if I had to narrow down one event that shaped who I am as a person it would be cooking with my grandmother.

That is where I truly believe my love for cooking was created. As I kid, I did not appreciate what was happening while I was sitting in the kitchen.I had a front row seat to making big fluffy buttery biscuits and watching her smear grape jelly before sharing with me. I can still hear the sizzle of the frying pork chops and the smell of a delicious brown gravy. All while softly humming her favorite church Hymm, and my clink of the wood wind chimes on a warm Sunday afternoon. It wouldn’t be until much later that I realized how much food and family impacted my life.

Upon joining the Air Force, I went from family to no family. Coming from the type of family that gets together for events and holidays, this was extremely difficult for me. Then one day I started meeting people and soon those friends became family. Holidays and long weekends were no longer boring because an extended family was born. The one thing you can count on when friends get together is there will be food.

That is why I want to turn this passion for cooking into a career. These are my reasonings for wanting to give that type of experience that’s ever lasting. Although I have found my passion, the bigger question still remains. Can I possible turn this into a career? Turning a passion into a career is an extremely scary giant step.

Job security as well as a consistent paycheck is a huge amount to give up. Leaving all the security of your life to step out on faith. As a business owner I have to prepare for this and be able to recognize some of my future obstacles. Preparing for these challenges will assist in getting sidetrack because something did not go the way I thought it should. There will obviously be challenges.

Part of that challenge is to finish my degree. Although for some this would not be considered a challenge, for me it has been difficult to come back to school. This is a challenge that I have to overcome in order to be successful in this food industry. Realizing that I cannot please every customer is another challenge. Respecting others opinions, to include their negative remarks thoughts are all apart of this business.

The will not be easy an easy task because it is so import to you. Maintaining a positive outlook and always continue to work on my craft will help in the preparation for those rough days. If I want others to invest in my business, I need to invest in myself and my passion. My education will be the biggest contributor of my success. Doing the hard work and research to graduate with my degree will only add to the foundation that I am setting.

Considering all of these, cooking is where my passion lies. It is the career path I chose for myself. I will be able to share those lovely experiences that I had with my grandmother. It will be difficult, and there will be challenges. All these things have prepared me to continue pushing even on the hard days.

In signing your name below to this exam, you are saying this is “your†work and no one else’s. Yes, these are my responses to the exam questions: ___________________________________ (sign your name) __________________________________ (print your name) Name: ______________________ SMKTG 341 – Consumer Behavior Exam 2 Spring 2021 Below you’ll find a Conceptual Section and an Application Section. You are to answer any two questions (and their parts) in the Conceptual Section and provide written responses to any two cases in the Application Section of the exam. Clearly identify which questions and their parts you are responding to . Grading will be based upon the appropriateness, completeness, and insightfulness of your responses.

Your typed responses are due Thursday, April 22nd by no later than 4pm. Your exam is to be sent directly via either a Word or PDF file to my email address at: [email protected] or [email protected] Late submissions will not be graded. I. Conceptual Questions: 1) (a) Discuss the differences between individual and group decision making. (b) What are the differences in marketing to individuals versus groups (e.g., a family)? Provide examples.

2) (a) Explain the expectancy Disconfirmation Model of Satisfaction in detail. (b) Discuss how this model could be operationalized to create an actual marketing strategy. (c) What does the model suggest in terms of what marketers should consider moving in time. 3) (a) From any one of the chapters 5, 8, 9, or 10 choose a chapter and explain any six of the concepts. (b) For each of the concepts, what question(s) do they suggest that you could use to analyze a market with? Be explicit. A table with the concepts and their suggested questions might help here. 4) (a) From a consumer attitude perspective, explain the differences between high versus low involvement situations. (b) For both high and low involvement situations, explain how you might proceed to change consumer attitudes.

Be explicit and provide examples. II. Cases: Provide responses to any of the two cases below. From the 11th edition: (1) Has the Death of the Watch Been Greatly Exaggerated? Apple Gets Into the Game , (Motivation and Affect) pages ; (2) Shampoo Buying: A “Bad Hair†Day? , (Attitudes & Persuasion) pages ; (3) Tesla Motors: Driving Forward with a New Consumer Decision Journey, (Decision Making) page ; or (4) Furnishing an Experience , (Buying, Using, and Disposing) page . 4

Paper for above instructions

Personal-Professional Narrative: Allanna James
Introduction
Becoming a chef or food entrepreneur is not merely a career choice for me; it embodies my family traditions, memories, and a pursuit for creativity and joy. My passion for cooking and bringing people together through food ignited in my childhood and has been nurtured through life experiences. In this personal-professional narrative, I will delve into the formative experiences that solidified my desire to pursue a food-related career, the challenges I face, and the strategies I intend to adopt to overcome those challenges.
Family Influence on Culinary Passion
Food has always represented more than just sustenance in my family. It symbolizes gatherings, celebrations, and cherished moments. I fondly recall the times spent in my grandmother's kitchen, watching her prepare meals with love and care. The aroma of frying pork chops coupled with the warmth of her company left an indelible mark on my heart and mind. Cooking was neither a chore nor a task but an art form—a means of expressing love to family and friends.
Research suggests that childhood experiences significantly shape future career paths (Dewey, 1938). The memories of family dinners instilled an appreciation for culinary arts in me, cultivating a deep-rooted passion for cooking that I wish to share with others. My culinary journey can thus be traced back to these moments spent in my grandmother's kitchen.
Transition to the Air Force
Joining the Air Force marked a significant turning point in my life. The transition from a close-knit family environment to life as a service member posed challenges. Loneliness often overwhelmed me, yet I found solace in the friendships I formed. I realized that food became the focal point during gatherings with my comrades. These shared meals forged a bond, providing a sense of belonging reminiscent of my family gatherings. This experience reinforced my belief that food has unparalleled power—it can bridge gaps and forge lasting connections among individuals from diverse backgrounds.
Challenges in Pursuing Culinary Career
Despite my zeal to pursue a culinary career, uncertainties loom large. Transitioning from the structured military life to entrepreneurship is daunting. The risks associated with abandoning a steady paycheck for a passion project are real and can induce anxiety (Katz & Green, 2016). Moreover, while I relish the idea of running a food truck, the competitive landscape of the food industry presents potential obstacles. Various challenges accompany the endeavor of transforming passion into a profitable business, including logistics, finance, and marketing.
One fundamental challenge I need to confront is academic completion. Re-entering the academic world after military service has challenged me. Balancing studies, personal life, and work underpins the complexity of managing multiple responsibilities. Research indicates that adult learners face unique hurdles such as balancing education with existing life commitments (Cross, 1981). Therefore, focusing on time management and building a supportive social network is essential for my academic success.
Customer Expectations in the Food Industry
Navigating customer satisfaction also constitutes a complex challenge. As an aspiring food entrepreneur, I recognize that I cannot cater to every preference. The Expectancy Disconfirmation Model of Satisfaction suggests that consumers’ expectations shape their satisfaction levels (Oliver, 1980). Thus, realistic marketing and maintaining high standards of food quality are crucial. Educating customers about what to expect enables me to manage their expectations and minimize dissatisfaction.
I must embrace feedback, especially negative remarks, as an advancement tool. A positive attitude toward constructive criticism will empower me to refine my culinary skills and innovate dish concepts aligned with evolving consumer tastes. Henry Ford (1926) famously stated, "Failure is simply the opportunity to begin again, this time more intelligently." Encouraging resilience and growth in the face of criticism can only work to my advantage.
Investing in Myself and Education
To forge a successful path in the culinary world, education will serve as the cornerstone of my growth. Earning my degree and culinary training will not only enhance my knowledge but also instill confidence as I launch my food truck. Further enriching my learning experience through internships or workshops will expand my skill set and provide invaluable insights into food truck operations and management.
The investment I place in myself now will be instrumental in attracting potential investors to my business. A solid educational foundation, complemented by relevant experiences, lays the groundwork for future success. Research indicates that entrepreneurs with educational qualifications are better positioned to adapt to market demands and consumer needs (Sullivan, 2000). Thus, my academic pursuit will contribute significantly to my entrepreneurial endeavors.
Conclusion
The path toward creating a food truck based on my love for cooking is layered with experiences, challenges, and aspirations. My childhood memories of family gatherings permeate my passion for food and guide my vision of creating similar experiences for others. Transitioning from military service to entrepreneurship presents uncertainties, yet it remains a vital evolution of my identity and dreams.
I am prepared to devote myself to overcoming educational hurdles while embracing scrutiny along the way. My culinary journey thus far is not merely about cooking; it symbolizes forging connections, celebrating memories, and creating inviting experiences for others. Together, through the magic of food, I hope to inspire happiness and a sense of belonging, just as my grandmother did in that warm kitchen filled with love.

References

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- Katz, J. A., & Green, R. P. (2016). Entrepreneurial Small Business. New York: McGraw-Hill Education.
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