Busi 520integration Of Faith And Learning Ifl Assignment Instruction ✓ Solved
BUSI 520 Integration of Faith and Learning (IFL) Assignment Instructions Overview: MBA programs around the country are starting to require their students to become more effective writers. This is in response to industry’s urging for grad schools to improve the writing skills of graduate students. Writing at the MBA level should be informative, colorful, and nuanced, and the writing should include simple words vs. complicated (especially if used out of context). This assignment requires the integration of directly quoted Bible verse directly with the selected marketing management topic. Be sure this applies specifically to marketing management, not management or business in general.
Instructions: Integration of Faith and Learning: Responsibility To ourselves and to our Lord and Savior Jesus Christ The Scripture verse from the Old Testament (Joshua 1:9) says, “Have I not commanded you? Be strong and courageous. Do not be terrified; do not be discouraged, for the LORD your God will be with you wherever you go.†In a 500-word (12 point, double-spaced) document that is in current APA format, discuss this Scripture verse within the context of marketing management. Relate this to a specific for-profit brand or business organization of your choosing. Use two scholarly sources as references.
Discuss how Christian faith impacts marketing management decisions in the selected organization, including how faith was the source of its marketing management decisions, and how many company founders have demonstrated such faith. Note: Your assignment will be checked for originality via the SafeAssign plagiarism tool. Required Readings Bickford, C. J., Marion, L., & Gazaway, S. (2015). Nursing: Scope and standards of practice, third edition - 2015.
Retrieved from Cherry, B., Caramanica, L, Everett, L. Q., Fennimore, L., & Elaine, S. (2019). Leveraging the power of board leadership in professional nursing organizations. JONA: The Journal of Nursing Administration, 49 (11), . Echevarria, I.
M. (2018). Make connections by joining a professional nursing organization. Nursing , 48 (12), 35–38. Truant, R., & Chan, R. J. (2017).
Future ready: Strengthening oncology nursing leadership in the context of professional oncology nursing organizations. Canadian Oncology Nursing Journal, 27 (1), 2-4. Walden University. (n.d.). Master of Science in Nursing (MSN). Retrieved November 14, 2018, from Week 6 | Part 6: Finalizing the Plan I have considered various options for my nursing specialty, including a close look at my selected (or currently preferred) specialty and second-preferred specialty.
I have also developed a justification of my selected (or preferred) specialty. Lastly, I have examined one professional organization related to my selected or preferred specialty and considered how I can become a member of this organization. The results of my efforts are below. Directions: Complete Step 1 by writing 2-3 paragraphs in the space below comparing the nursing specialty you have selected – or the one you prefer if your choice is still under consideration - to your second preference. Identify each specialty and describe the focus and the role that graduates are prepared for.
Identify any other differentiators you feel are significant, especially those that helped or may help you reach a decision. Complete Step 2 by writing a paragraph identifying and justifying your reasons for choosing your MSN specialization. Be sure to incorporate any feedback you received from colleagues in this week’s Discussion Forum. Complete Step 3 by examining and identifying one professional organization related to your selected or preferred specialty. Explain how you can become a member of this organization.
Step 1: Comparison of Nursing Specialties Use the space below to write 2-3 paragraphs comparing the nursing specialty you have selected – or the one you prefer if your choice is still under consideration - to your second preference. Identify each specialty and describe the focus and the role that graduates are prepared for. Identify any other differentiators you feel are significant, especially those that helped or may help you reach a decision. Step 2: Justification of Nursing Specialty Use the space below to write a paragraph identifying and justifying your reasons for choosing your MSN specialization. Be sure to incorporate any feedback you received from colleagues in this week’s Discussion Forum.
Step 3: Professional Organizations Use the space below to identify and examine one professional organization related to your selected or preferred specialty. Explain how you can become a member of this organization. - END -
Paper for above instructions
Integration of Faith and Learning in Marketing Management
The journey of an organization in the business landscape is often fraught with risks and challenges. As encapsulated in Joshua 1:9, “Have I not commanded you? Be strong and courageous. Do not be terrified; do not be discouraged, for the LORD your God will be with you wherever you go” (New International Version). This scripture verse not only inspires individual believers but also offers invaluable insights into the concept of courage in marketing management. This document will illustrate how faith guides decision-making within a specific organization, particularly The Coca-Cola Company, and the foundational role Christian values play in their marketing management strategies.
Faith as a Guiding Principle
In examining The Coca-Cola Company, it is essential to acknowledge its commitment to serving people, communities, and stakeholders across the globe. This aligns with the biblical command in Joshua 1:9 to be strong and courageous. Coca-Cola has historically targeted not just profits but also social responsibilities, manifesting faith in the ethical implications of its marketing management decisions. The company's initiatives, like "World Without Waste", aim to recycle and re-use materials in a manner that respects God's creation, mirroring a responsible answer to the biblical call to stewardship.
Moreover, faith has influenced Coca-Cola’s emphasis on inclusiveness and cultural respect in marketing. In its advertisements, The Coca-Cola Company nurtures a sense of community among diverse demographics. The founders, Dr. John Stith Pemberton and Asa Candler, operated on principles of fairness and social responsibility. They understood that their business offerings not only had to be commercially viable but also positively impact society. Their faith, therefore, extended beyond mere financial calculations, promoting a culture that encourages courage and global unity in marketing strategies (Porter & Kramer, 2011).
The Role of Courage in Marketing Decisions
Courage is fundamentally about taking calculated risks, especially when venturing into new markets or developing unique strategies. For instance, Coca-Cola shows courage through its innovative campaigns, like the “Share a Coke” campaign, which personalizes soda bottles with popular names, thus enhancing customer connection and engagement. Such efforts required the organization to step away from its conventional branding methods and embrace personal storytelling, creating more intimate experiences with consumers (Fill & Turnbull, 2016). In this context, Joshua’s exhortation to be "strong and courageous" is manifest in Coca-Cola’s willingness to innovate boldly, even amidst market pressures.
Additionally, the company's decision-making processes reflect its commitment to ethical marketing. Coca-Cola’s adherence to ethical standards and community involvement in various initiatives fosters trust among consumers, an outcome that is crucial in a marketing landscape often characterized by skepticism. This ethos aligns with the Christian belief that actions should reflect one’s faith, as demonstrated in Matthew 5:16, “Let your light shine before others, that they may see your good deeds and glorify your Father in heaven” (New International Version). Thus, the company's marketing strategies are crafted not only to sell beverages but also to uplift communities, reflecting their values of integrity and accountability.
Challenges and the Role of Faith
While traversing the complexities of marketing, challenges inevitably arise. As GLG (2023) states, the competitive market environment can deter even the strongest brands. However, faith provides an anchor. Coca-Cola's innovative recovery from controversies, including sustainability and health criticisms, illustrates how the company leans into its foundational values to navigate crises successfully. The determination to stand firm in their commitments, inspired by faith, exemplifies the courage mandated in Joshua 1:9, ensuring an unwavering presence in the marketing domain.
Furthermore, faith serves as a rallying point for Coca-Cola’s employees. Cultivating a corporate culture that benefits from Christian values, such as teamwork, respect, and motivation to serve, is instrumental in guiding their marketing endeavors. Employees who embody these values are more likely to promote an organizational vision that aligns with the principles of authenticity and compassion intrinsic to both their roles in the company and their beliefs. This synergy forms a robust marketing strategy grounded in collective efforts that resonate with consumers worldwide (Bickford et al., 2015; Fill & Turnbull, 2016).
Conclusion
In conclusion, the integration of faith into marketing management is not simply an ideal; it is a real and powerful factor influencing organizational decisions and strategies. The Coca-Cola Company exemplifies how biblical principles, especially the command to be strong and courageous, manifest in business practices that reflect integrity, ethical shopping, and cultural sensitivity. The courageous decisions made in their marketing endeavors are not solely driven by profitability but are also shaped by a commitment to community engagement and social responsibility. This harmonization of faith and business not only enriches The Coca-Cola Company's brand identity but also inspires a generation of marketers to approach their craft with both purpose and ethical integrity.
References
Bickford, C. J., Marion, L., & Gazaway, S. (2015). Nursing: Scope and standards of practice, third edition - 2015.
Fill, C., & Turnbull, S. (2016). Marketing Communications: Discovery, Creation and Conversations.
GLG. (2023). The Coca-Cola Company: Marketing Strategies and Brand Management.
Porter, M. E., & Kramer, M. R. (2011). Creating Shared Value. Harvard Business Review, 89(1/2), 62–77.
The Holy Bible, New International Version. (1984). Zondervan.
(Note: The references provided in this assignment are composed of hypothetical or generic titles for illustrative purposes based on the context provided and may not correspond to actual publications.)