Culminating Assignment Create A Tourism Business This Project Is Wo ✓ Solved

Culminating Assignment: Create a Tourism Business This project is worth 15% of your final grade. Description: • You will use all that you have learned throughout the course and create a tourism business. • You may create any type of business connected with the travel and tourism industry, but the key factor is that you will need to attract tourists to your business. • Your tourism business may be based on any type of tourism covered in this course. You should specify in your business plan, what type of tourism you are involved in. • During your presentation, you will be selling your business to potential tourists, so remember to explain how your tourism business is the right experience/service for them.

You will provide: • A detailed business plan, which describes your tourism business • A informational poster or slideshow, which will inform potential tourists about your business and sell it to them Instructions: Decide on your business 1. Decide what kind of tourism business you will create based on this list: 2. Choose a location for your business (country and city/location it is closest to) 3. Choose a business that you would like to run based on the type of tourism you chose in step #1. To help you chose your business, research other businesses to help you with your ideas.

4. Create a name, slogan or other features that will help you sell your business. Write a business plan. Create a promotional piece to sell your business. Present both to your teacher in a WeChat/Skype/etc discussion.

Build your business (include the following in your business plan) 1. Create a detailed list of services/activities that your business will offer (along with prices and a brief description). 2. Outline your employment expenses: a. Calculate how many people you will need to employ and what jobs they will do; b.

List what jobs you have available; c. Calculate your total wage costs, assume all employees make an average of ,000/year; d. Calculate other expenses you will have in order to make your business run (like buying a hotel, restaurant, tour busses, or other critically important parts of your business); e. Calculate what you need to earn on average, in a year to make a profit by year 5. i. What will your prices for your services need to be? ii.

How many customers will you need to serve? 3. Outline what businesses your business needs to connect to in order to draw in tourists (for example: airlines, tourism agencies, natural parks…) 4. Describe how your business will draw tourists to it. What will you do to get customers?

5. Think of the services approach when creating your business, as this will help you with these steps Sell your business (include in your presentation poster/slideshow) 1. Create a promotional/informational poster, which will inform and attract tourists to your business 2. Include images and text that describe your business (do not use full pages of text as it is hard to read – think of an advertisement). 3.

Include: a. Prices b. Activities c. How tourists will get to your business d. 1-2 maps e.

Images 4. Be prepared to sell your business to your virtual classmates –know and be able to discuss your business with more depth than your poster shows on its own. Anticipate questions from your potential customers and perhaps include a FAQ (frequently asked questions) section. Your potential customers: There are many types of tourists with many different motivators, life situations, and budgets. Here are some of the people you may be selling your tourism experience to… Age Approximate Budget General Biographical Information 21 0 You are a university student who is looking to travel while on break from school.

29 ,500 You are a newly wed looking to take a vacation with your spouse 22 ,400 You are a college student who is looking to travel while on break from school. 35