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Identify the following 1 . 2 . 3 . Cultural factors that effect consumer behavio

ID: 1193739 • Letter: I

Question

Identify the following 1 . 2 . 3 . Cultural factors that effect consumer behavior 4. The set of activates a person is expected to perform 5. 6. 7 .8. Personal factors that affect consumer behavior. 9. It is the basis of consumption and demand behavior. 10. His Theory of motivation explains the psychological factors that affect consumer behavior 11. The psychological law that is based in subjective valuations of satisfaction 12. Term in economic for satisfaction 13. Depicts the combination that do not yield any difference in satisfaction 14. Social group that has a direct or indirect influence on one?s consumer behavior

Explanation / Answer

Cultural factors affecting consumer behaviour:

Role is the set of activities a person is expected to perform.

Personal factors affectig consumer behaviour:

Opportunity cost is basis of consumption and demand behaviour.

Hertzberg theory of motivation explains the psychological factors that affct consumer behaviour.

Subjective theory of value is based on subjective valuation of satisfaction.

Utility is a term used for satisfaction.

Indifference curve depicts the combinations that yield the same level of satisfaction.

Reference group has direct or indirect influence on consumer behaviour.