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Analyze the dance hall case study and identify the strategic management features

ID: 1711649 • Letter: A

Question

Analyze the dance hall case study and identify the strategic management features that are common to every strategy. Report your findings in a one to two page memo directed to your organization’s top executives. Generalize your observations to identify how strategies relate to one another. Identify the dimensions or aspects that are common to any strategy.

Banquet Hall Collapse

q On May 24, 2001 a banquet hall on the fourth floor of a building in Jerusalem collapsed during a wedding party. The fourth floor of the building crashed through two lower floors, sending many guests plunging some 60 feet.

q Of the nearly 700 guests 23 lost their lives and over three hundred ended up in the hospital.

q There were about 150 people dancing when within 30 seconds the floor sank two feet and then collapsed. Many of those who survived said they had worried about the way the floor was shaking as people danced. The guests were dancing to a very popular, bouncy Mizrahi (Middle Eastern Jewish) tune.

q Police has detained and charged with manslaughter the dance hall owners, engineers, and building contractors.

q More than 30 million square feet (over 6500 buildings) in Israel were built using the cheap “Pal-Kal” method which uses metal plates and thin sheets of concrete in construction. This relatively cheap, lightweight construction method was popular in the 1980s even though Israel is located in an earthquake zone and such buildings would be disaster prone. The Pal-Kal building method was banned in 1996 because of safety concerns. The dance hall was built using the Pal-Kal construction method. In the area of the collapsed dance hall similar buildings include a collection of car dealerships, electronic stores and factory outlets. More popular buildings built using the Pal-Kal construction method include the Bank of Israel, central library of Tel Aviv University, Hebrew Union College, Caesar Hotel in Tiveria, and a number of shopping centers.

q The owners of the dance hall had instructed a building contractor doing renovations to remove four supporting pillars and walls to create more space.

q There are allegations of lax enforcement of building codes by municipal officials. The dance hall was built in 1986 as an industrial building. It was later converted for use as a banquet hall. In 1993 the municipality issued a 4-year temporary permit for the change. Since 1997 the hall had been functioning without a valid permit.

q Despite the dance hall catastrophe, the construction industry has not made the necessary safety changes to correct building standards.

Explanation / Answer

Strategy is very important as we cant foresee the future.Without a perfect foresight a firm or a country must be ready to deal with uncertain events which constitute the business environment.

Strategy deals with long term development rather than routine operations.new innovations and changes has to be brought about in the technologies.

The strategic management undertakes three steps of -

1) Formulation - It is the process of deciding the best course of action to accomplish the desired objective.In the given case study the objective will be to change the building standards of construction to fullfil the safety requirements.The design codes should be changed with change in the loading to be considered during the design.The execution of work to be done as per enforced law.

2) Implementation- The strategy formulated should be implemented or put into action by providing new design codes of construction and making neccessary resources needed to implement the strategy.The offcials involved should be educated about the new codes and awarness to be put up for proper understanding of the strategy.

3) Control of strategies or evaluation - The implemented strategies has to be evaluated and performance to be measured.any deviations observed from the standards, actions to be taken for remedy or correction.A control point has to be put to follow the implemented strategy from the muncipality in the given case study to strictly follow the building standards .