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I know headquarters wants us to add that new product line,” said Dell Havasi, ma

ID: 2460216 • Letter: I

Question

I know headquarters wants us to add that new product line,” said Dell Havasi, manager of Billings Company’s Office Products Division. “But I want to see the numbers before I make any move. Our division’s return on investment (ROI) has led the company for three years, and I don’t want any letdown.”

     Billings Company is a decentralized wholesaler with five autonomous divisions. The divisions are evaluated on the basis of ROI, with year-end bonuses given to the divisional managers who have the highest ROIs. Operating results for the company’s Office Products Division for the most recent year are given below:

     The company had an overall return on investment (ROI) of 18.00% last year (considering all divisions). The Office Products Division has an opportunity to add a new product line that would require an additional investment in operating assets of $2,250,500. The cost and revenue characteristics of the new product line per year would be:

$ 2,570,200

Compute the Office Products Division’s ROI for the most recent year; also compute the ROI as it would appear if the new product line is added. (Round the "Margin", "Turnover" and "ROI" answers to 2 decimal places.)

                                             Present                 New Line              total

Sales

Net operating income

operating assets

margin                              %                         %    %                               

turnover

roi                                     %                    %                     %

2.

Suppose that the company’s minimum required rate of return on operating assets is 14.00% and that performance is evaluated using residual income.

Compute the Office Products Division’s residual income for the most recent year; also compute the residual income as it would appear if the new product line is added.

                                     

       Present               New line              Total

operating assets

minimium required return            %                           %                     %

minimium net operating income

actual net operating income

minimium net operaing income

residual income                                $                            $                             $

     Billings Company is a decentralized wholesaler with five autonomous divisions. The divisions are evaluated on the basis of ROI, with year-end bonuses given to the divisional managers who have the highest ROIs. Operating results for the company’s Office Products Division for the most recent year are given below:

Explanation / Answer

solution :

Present

New line

Total

Sales

21902000

9450000

31352000

Net operating income

2058400

737300

2795700

operating assets

4562500

2250500

6813000

margin (net operating income/sales*x100)

9.40%

7.80%

8.92%

turnover (sales/operating asset *100)

480.04%

419.91%

460.18%

roi  (net operating income/operating asset*x100)

45.12%

32.76%

41.03%

Present

New line

Total

operating assets

4562500

2250500

6813000

minimium required return

14%

14%

14%

minimium net operating income

638750

315070

953820

actual net operating income

2058400

737300

2795700

minimium net operaing income

638750

315070

953820

residual income

1419650

422230

1841880

Present

New line

Total

Sales

21902000

9450000

31352000

Net operating income

2058400

737300

2795700

operating assets

4562500

2250500

6813000

margin (net operating income/sales*x100)

9.40%

7.80%

8.92%

turnover (sales/operating asset *100)

480.04%

419.91%

460.18%

roi  (net operating income/operating asset*x100)

45.12%

32.76%

41.03%

Present

New line

Total

operating assets

4562500

2250500

6813000

minimium required return

14%

14%

14%

minimium net operating income

638750

315070

953820

actual net operating income

2058400

737300

2795700

minimium net operaing income

638750

315070

953820

residual income

1419650

422230

1841880