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Angie Silva has recently opened The Sandal Shop in Brisbane, Australia, a store

ID: 2517154 • Letter: A

Question

Angie Silva has recently opened The Sandal Shop in Brisbane, Australia, a store that specializes in fashionable sandals. Angie has just received a degree in business and she is anxious to apply the principles she has learned to her business. In time, she hopes to open a chain of sandal shops. As a first step, she has prepared the following analysis for her new store:

Sales price per pair of sandals $ 3.20 Variable expenses per pair of sandals 0.96 Contribution margin per pair of sandals $ 2.24 Fixed expenses per year: Building rental $ 30,000 Equipment depreciation 7,000 Selling 45,000 Administrative 30,000 Total fixed expenses $ 112,000

Explanation / Answer

1) Break Even point in unit sales = Total Fixed Expenses/Contribution margin per pair

= $112,000/$2.24 per pair = 50,000 pairs

Break Even Point in dollars sales = Break Even units*Selling Price per unit

= 50,000 units*$3.20 per unit = $160,000

3) Target Profit = $4,480

Target Contribution = Target Profit+Total FIxed Expenses

= $4,480+$112,000 = $116,480

Units sales to attain target profit = Target Contribution/Contribution Margin per pair

= $116,480/$2.24 = 52,000 pairs

4) CM Ratio = Contribution Margin per pair/Sale Price per pair

= $2.24/$3.20 = 0.70 or 70%

Incremental Contribution from increase in sales = Additional Sales*CM Ratio

= $44,000*70% = $30,800

Incremental Cost = $12,000

Incremental Profit = Incremental Contribution - Incremental Cost

= $30,800 - $12,000 = $18,800

Yes, the position should be converted to a full time basis because there is an increase in net income by $18,800.

5) a) Degree of Operating leverage = Contribution Margin/Net Operating Income

= $166,880/$54,880 = 3.04

b) If there is a 20% increase in sales, then increase in net operating income will be 60.8% (3.04*20%).

Thus net operating income next year would be $88,247.04 ($54,880*1.608).