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An equipment rental store has 2 high definition cameras to rent. The revenue per

ID: 3042063 • Letter: A

Question

An equipment rental store has 2 high definition cameras to rent. The revenue per rental is $ 40. If no camera is available a $15 coupon is given for a tape rental. Demand for camera has followed this distribution Demand       Relative frequency

                                                                                      0                  0.35

                                                                                     1                  0.30

                                                                                    2                  0.20

                                                                                    3                 0.10          

                                                                                    4                  0.05

What is expected demand

what is expected reveue

what is expected cost

what is expected profit

Explanation / Answer

Expected demand = px * Dx = 0 * 0.35 + 1 * 0.30 + 2 * 0.20 + 3 * 0.10 + 4 * 0.05 = 1.2

Expected Revenue = 40 * 1.2 = $ 48

Expected cost = ?

Here cost will occur only when there is more demand then 2 cameras

so expected cost = 15 * [(3 - 2) * 0.10 + (4 - 2) * 0.05] = $3

Expected profit = expected revnue - expected cost = 48- 3 = $ 45