The company you are working for is a manufacturer of household furniture in Queb
ID: 3064067 • Letter: T
Question
The company you are working for is a manufacturer of household furniture in Quebec and exports to the global market. They have launched a new product line six months ago, a dining table with an artistic ‘inlay’. The first six months data has been made available and is listed below. The marketing department has researched the potential market and feel confident on a 30% growth rate over the next six months. The company policy has been to order the material Lot-For-Lot. This entails placing orders weekly. They are considering changing this policy to Fixed-Order Quantity.
With the data given:
Month Forecast Actual Demand
1 260 238
2 245 228
3 251 239
4 240 232
5 256 235
6 260 240
7 ???
a) Forecast the demand for month seven using exponential smoothing,
the smoothing constant is 0.27.
Explanation / Answer
Here smoothing constant is 0.27
so,
F7 =
F7 = 0.27 * 240 + (1 - 0.27)* 260 = 254.6