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Suppose you are a manager at a multimillion-dollar real estate company. You have

ID: 3119043 • Letter: S

Question

Suppose you are a manager at a multimillion-dollar real estate company. You have been entrusted to research the changing relationship between real estate agents and their clients and to make a recommendation to your organization's leaders for addressing the growing demands on real estate agents. Develop a research question hierarchy for this endeavor.

Research Question Hierarchy:

When deciding how to proceed with asking the correct hierarchy question within a large
real estate company there would be a number of factors when deciding hierarchy for these
endeavours. There needs to be clarification between the problem statement and the research
design. Looking at the whole pictures and deciding there are going to be many relevant
questions and therefore as many relevant answers.

There would be a number of questions that would be important to ask when trying to address the number of growing demands within the real estate company. One question that would be asked would be how are people coming to know about the source? It would be important to understand where people are looking and how one could promote to different demographics of people. As the manager of a multi million dollar real estate company it would be crucial to find what the present state of relationship is between the agent and the customer. What are the most disturbing facts and data around the service being provided? Why will people prefer to work with this real estate agency over another agency? How can the company go about ranking the agents based upon the customer satisfaction scoring?

There could be a score chart sent to each person who is being assisted:

Give 1-10 scale point

Services recommendation and future use

Very Likely

Likely

Neutrally

Unlikely

Very Unlikely

Would you recommend our service to family or friends?

Would you use our service in the future?

Comparison with the other agencies

Much better

Somewhat better

About the same

Somewhat worse

Much worse

Don't know

Knowledge of Property

Professionalism

Overall Performance

What customer suggest for betterment of services

Disclosing the identity

given all of those details the question that needs to be answered is how to you identifying and developing the elements of the management research question hierarchy in the context of the problem?

NOTE, that the elements of the management research questions are a specific sequence of steps that starts with (i) management dilemma (2) management questions (3) research questions (4) investigative questions. All these need to be identified and developed in the context of the problem and in that fashion. Here is an example of how you would do the management questions. • Management questions: What steps can real-estate brokers take to increase clients’ understanding of the importance and benefits of using traditionally trained and licensed realtors when buying a home? Should current commission rates be restructured? What measures should brokers put in place to ensure that its agents maintained the highest standards of customer satisfaction without being tramp on? Do likewise for the other elements of the hierarchy.”

Very Likely

Likely

Neutrally

Unlikely

Very Unlikely

Would you recommend our service to family or friends?

Would you use our service in the future?

Explanation / Answer

In present scenario definitely being a manager I have to access the present state of relationship between the customer and real estate agents. For growth of company, the relationship between them should be trustworthy.

QUALITATIVE RESEARCH FOR CHANGE MANAGEMENT AND DECISION

MAKING 1

Qualitative Research for Change Management and Decision

Making

Introduction

This report aims to develop a research question hierarchy, consider different types of

qualitative data collection and analysis method and ethical consideration. Question of

demands from the real estate agents needs organization leaders to take effective actions and

for this purpose, all the above factors are taken in to consideration.

Development of question hierarchy

Management dilemma

According to recent scenario there are growing demands of real estate agents regarding the

commission. Changing needs of real estate agents results in conflicts with management.