Charlotte is the CEO of a large successful company. She is considering how and t
ID: 328963 • Letter: C
Question
Charlotte is the CEO of a large successful company. She is considering how and to what extent her company should be involved in the communities where it has major facilities. How would you best advise her today?
Do nothing since a company cannot be sued for being socially non-responsive or for that matter for being socially irresponsible.
Be very altruistic to the point of being saintly in helping out in the local communities.
Be socially responsible in a prudent, smart, shrewd, and strategic sense.
Be a moral hero in the community by "helping to it hurts."
a.Do nothing since a company cannot be sued for being socially non-responsive or for that matter for being socially irresponsible.
b.Be very altruistic to the point of being saintly in helping out in the local communities.
c.Be socially responsible in a prudent, smart, shrewd, and strategic sense.
d.Be a moral hero in the community by "helping to it hurts."
Explanation / Answer
c. Be socially responsible in a prudent, smart, shrewd, and strategic sense.
CSR programs should reflect what the business is and its objectives. It should not only help to provide specific societal needs and create shared value but also be economically and strategically profitable for the company.