Marketing a golf course golt of the sport. The company users of its cournes to e
ID: 3349926 • Letter: M
Question
Marketing a golf course golt of the sport. The company users of its cournes to establish who used them and reasons for this that Jane's year-long cournes. The its courses was had undertaken a survey of users of its courses to decline in usage. The data was concerned that over the last two years the number of golfers delinng, despite an overall growth in popularity fron the fromm the responses to the survey had been entered into a could declining despite an over- sheet, and Jane had been asked to analyse it and write a report based on her analysis. Looking at the data, Jane wondered whether she would be able establish why the numbers using the company's golf courses were all growth in popularity of the sport. A copy of a completed questionnaire is shown below 22 September Dear Customer ahways sooking ways to improve our courses tor our customers. Please help us to do so by complete this form and tell us what you think. Completed questionnaires a years membership for one of our We are taking a few minutes to returned by 29 September will be entored in a free prtze draw for Ploase return your comploted questionnaire by placing t in the box in the club house entrance. coursesS Please fill in the following details: Name Mr Geoffrey Thomas 29 St Aldane Drive, Address RGS 3BG 1 Aro you male? 1 female? 2 2 Which age group do you fall into? Under 18 11025 2 26-30 Cla 46-50 , 31-35 4 3640 541-45 6 51-55 8 56-60 , 61-65 10 60-70 11 Over 7112 3 Which Green Goltf Group goltf course do you use most regularty? Bicheleygl Greenacres 2 The Oaks 3 Sandy Lane Do you use any of these other golf courses? The Common Lochgreen 2Fullerton is Other lnwhat band is your current got hadicap? 1-61 7-12 2 13-18325-30 d 430-365 Which category of user best describes you? 4 Full member Casual user 2 Occasional visitor3Explanation / Answer
Here are some of the important characteristics of a good questionnaire designed particularly for individuals responses towards the area.