Academic Integrity: tutoring, explanations, and feedback — we don’t complete graded work or submit on a student’s behalf.

For the following companies, what\'s their culture? Kayak what is their target m

ID: 365736 • Letter: F

Question

For the following companies, what's their culture?

Kayak

what is their target market?

What makes their culture unique?

What does or doesn’t appeal to you about their company and culture?

Zappos

what is their target market?

What makes their culture unique?

What does or doesn’t appeal to you about their company and culture?

Etsy

what is their target market?

What makes their culture unique?

What does or doesn’t appeal to you about their company and culture?

Airbnb

what is their target market?

What makes their culture unique?

What does or doesn’t appeal to you about their company and culture?

Explanation / Answer

Kayak

Kayaks target market is the sport industry which directly used in water sports. Dangerous people who are interested in the adventure sports and river rafting are the main customers of this company.

Provision of quality product as well as creating a separate identity by maintaining innovative ideas in the products as well as implementation of different technologies into the Kayak products is there unique culture which differentiate themselves from other brands.

Monotonous colour schemes as well as Limited reach of network for service and availability of the products doesn't appeal me about the company's culture as well as there strategies.

Zappos

Youth and most of the teenagers as well as youngsters are the target market of zappos. By providing excellent service and extreme product range zappos has been very successful in developing a strategy for dominating this is specific market segment.

Free shipping on everything inside the website and Organisation as well as a 365 day return policy with extremely wide range of availability of different brands and 24/7 availability of the customer care is their unique culture.

Late delivery times as well as complicated information system for creating deliveries and delivering the goods is what are the major cultural aspect which bother me about zappos.

Etsy

People who are looking for new and innovative products as well as having interest in different sort of innovative product ranges are the target market for etsy .

Widely accepted of new stores as well as accepting different business ideas into their organisation is the cultural speciality of etsy.

Very weak filtration protocols as well as extreme sperm and broad-based stores are one of the most annoying cultural term of the company.

Air bnb

Most of the travellers as well as people who are on tour or travelling are the target customers for Air bnb. Provides extreme availability of the accommodation for people including the most popular rentals as well as an option to become a host.

There option to create a hosting for the customers by the customers is one of the most unique cultures that makes them stand out of the crowd in the specific segment of accommodation provision. This is specific term specifies the overall strategy of the air bnb to create an extremely diverse experience for the travelers as well as the host.

Less verification as well as week verification protocols are one of the weakest points of air bnb. Air bnb's culture does not allow them to create intense check on the services which could be harmful for the customer.