The director of advertising for the Cleveland Plain Dealer is studying the relat
ID: 3669807 • Letter: T
Question
The director of advertising for the Cleveland Plain Dealer is studying the relationship between the type of community in which a subscriber resides and the section of the newspaper he or she reads first. For a sample of readers, she collected the following sample information: At the .05 significance level, can she conclude that there is a relationship between the type of community where the person resides and the section of the paper read first? Use SAS and the 5-step procedure for hypothesis-testing discussed in class. If your analysis finds statistically significant differences, identify what those differences are, use the cell chi-square values, observed frequencies, and expected frequencies. Briefly summarize your results and any recommendations in a business memo to me.Explanation / Answer
//SAS Program for samples in the Question
data samples;
input Name $ National News Sports Cosmics;
total = National News - Sports - Cosmics;
datalines;
run;