Food apps are increasingly becoming the fad to follow either on social media or
ID: 372894 • Letter: F
Question
Food apps are increasingly becoming the fad to follow either on social media or other medium including Whattsapp. A well designed food app will definitely lure in many followers and enthusiasts. If the food app is currently displaying only a picture of the food and the rest of the details and infomation related to the plated food is elsewhere in the app then one enhancement could be to add a flash script either stating that it is a favourite of a celebrity (as people like to follow and model their fav celebs and this might increase interest in the app), display calorie information on the image ( for people who eat healthy or lookingfor healthier choices), etc..
Any app related to food should be of high quality and should enhance value for the customer and to be distinct from other apps in the market should have an USP of its own. This USP should definitely be tied up with the core concept of the company.
Feature all the awards that you may have won in visible locations on the app so that it attracts the interest of the customer. Also by giving the app free for the first 100 customers for a year ,,,etc would be something that would be an interesting ad and also links to the app should be placed on social media to attract attention. The more it is discussed on social media it will lure more interest. Also blogs and frequent write ups about the app as well as roping in celebs or fitness gurus may help in creating awareness of the app.
These are some ideas that you can use inyour write up for theanswer. Hope this helps.
Explanation / Answer
What is a good add pitch for a food app or social media that food app?