Part A: 1. Briefly Describe Cellcom\'s problem and solution as described in this
ID: 3856095 • Letter: P
Question
Part A:
1. Briefly Describe Cellcom's problem and solution as described in this case, and;
Part B:
2. In your assessment, briefly discuss why and how this CRM technology has been a success for Cellcom.
1. What additional complexities are faced in global supply chains? How does the Internet help in managing global supply chains?
2. Identify two supply chain models. Which is better?
Part A:
1. Why is the Stuxnet event considered to be historic?
Part B:
2. What is a danger and impacts that the creators of Stuxnet have created for other industrial countries?
Explanation / Answer
1
.As the most seasoned and biggest versatile communicaTons organization in Malaysia Celcom delighted in a positive reputation for both quality and dependability however keeping up this competative edge was a test to such an extent that in 2006 the organization got itself third in the market.The organization could turn this situation around and at the end of the day turn into the market pioneer by incorporating new innovation and business procedures to make a superior system and to all the more forcefully market to its buyer base ultimately upgrading and enhancing the client experience.This customized involvement with its clients turned into Celcom's most noteworthy diffrentiation.The organization's soluTion was to uTlize the Oracle-based BSS which helped Celcom bring client informaTon and organization forms out of their unique siloed configuraTion and to unite these client records and procedures into an a concentrated administration framework
2.
One of the significant reasons this CRM framework was fruitful for Celcom is that it began its implementation of the innovation by going everybody on board and vested.The organization connected and included workers from all ranges and divisions from business and It to deals markeTng and best management.The new CRM permitted Celcom's client benefit reps the capacity to react all the more productively and effectvely to clients and enhancing and robotizing client encounters in such zones as agreeing to accept new service.The CRM additionally enabled Celcom to incorporate its gear stock extraordinarily enhancing the requesting and transporting processes.With this as a main priority usage of the CRM is helping Celcom to meet its vision of "satisfying clients and surpassing desires."