Reference: 01-01 Figure 1-5 860 1880 1900 1920 1940 1960 1980 2000 2020 17) In F
ID: 391524 • Letter: R
Question
Reference: 01-01 Figure 1-5 860 1880 1900 1920 1940 1960 1980 2000 2020 17) In Figure 1-5, letter "A" represents which stage in the life of market-oriented 17) manufacturing firms? A) Production era C) Sales era B) Marketing concept era D) Age of consumerism ESSAY. Write your answer in the space provided or on a separate sheet of paper 18) How do you define needs and wants? 19) At least four factors are required for marketing to occur. What are they? 20) What is the marketing concept? :- 15 am thingtExplanation / Answer
Answer: A- Production era
Explanation: Prior to 1930s, it was considered that if someone produces any product then someone will by it. Production era started during industrial revolution on the concept of economies of scale. At that time, manufacturers usually produced a standard product in mass at low cost.