Please give me the references as well or I wont\' complete the rating. Thank you
ID: 402288 • Letter: P
Question
Please give me the references as well or I wont' complete the rating. Thank you.
E-commerce is the trend that most companies are going toward now a days. You are to select one business that does not already employ e-commerce and develop an Internet strategy for it. Most of the big corporations already use the Internet for business so you may have to think of something on a smaller scale, for example a local bike store by your house. Use the Internet and the library to research and analyze markets and competitors.
After selecting a business, you will need to answer the following questions:
Explanation / Answer
We have prepared a list of new businesses that could benefit
from going on the Web. Select one of the businesses from the
list and develop an Internet strategy for that business. You
will need to identify the Internet business model to be pur-
sued, use the Internet to research and analyze markets and
competitors, and design part of the Web site for that business.
Virtual Tour of Electronic Commerce Sites
To prepare for this project, review Internet business models
by taking the virtual tour of the electronic commerce sites
described in the following table. To take the tour, visit the
Web site representing each business model. Explore the Web
site so that you have a clear idea of how that business uses
the Web for electronic commerce.
Selecting an Internet Business Model and
Designing a Web Strategy
The five businesses we describe are fictitious but are based
on real-world scenarios. Review each of them. Then select
one business and answer the following questions:
1. What Internet business model would be appropriate for
the company to follow in creating a Web site?
2. In what ways can the company benefit from a Web site?
How would it provide value to the firm? What functions
should it perform for the company (marketing, sales,
customer support, internal communications, etc.)?
3. In what other ways might the company use the Internet
for its own benefit?
4. Prepare functional specifications for the company