Since 1999, Indianapolis has designated seven areas within the city as distinct
ID: 415064 • Letter: S
Question
Since 1999, Indianapolis has designated seven areas within the city as distinct “cultural districts.” The cultural districts share historical, demographic, geographic, and economic features. Identify and describe each of these seven districts from a market analysis perspective. You should address the main features of each district, including demographics if available. You may use maps or other images to support your description. Finally, given the information you gather about these districts, suggest which districts you would locate the following new businesses and why
a. A trendy burger restaurant that specializes in offering a wide variety of microbrewer beers
b. A beauty salon catering to young and middle-aged professionals
c. An independent bookstore and coffee-shop that specializes in African-American literature and hosts regular open mic nights, primarily targeting local jazz musicians
Explanation / Answer
The seven cultural districts of the Indianapolis are as follows:
Broad Ripple Village is best location for a trendy burger restaurant that specializes in offering a wide variety of microbrewer beers. This is because presence of student population from nearby butler university.
Mass Ave is best suited for the beauty salon because of the areas service cultures and presence of high class German and American societies.
c. Indiana Avenue will be suitable for opening an independent bookstore and coffee-shop that specializes in African-American literature and hosts regular open mic nights, primarily targeting local jazz musicians. This is because of its African American population.