June, an alcoholic, has an account with the liquor store (she pays the account e
ID: 420284 • Letter: J
Question
June, an alcoholic, has an account with the liquor store (she pays the account each fortnight on payday). June recently purchased 2 bottles of very good quality whisky while intoxicated. The retailer, who realised that she, was drunk and unable to understand what she was agreeing to, charge her double the usual price and she signed the account. Upon sobering up, June realized what happened and seeks your advice as to whether she must pay the full amount when she goes in to pay her account on payday. Must she pay a reasonable price?
Issue
What is the law on the issue
Application of the law
Conclusion
Explanation / Answer
This act as stated can be considered as a foul play of the retailer. This calls for an escalation to the legal metrology department. A shopkeeper is typically not supposed to over charge on MRP , however may be the state of consciousness of the consumer. Even if June has to make this one time payment , as the bill was generated on the real time and thus has no scope of reversal. She should be taking the legal way to get through the loss incurred.
The emphasize here is on the fact of misusing a consumer’s trust with the state of mental health while purchasing the product , ne it alcohol or any other consumer good. This should not entitle the consumer to double pay of what was the actual price.
As a resultant of decoy action conducted, the penalty can go up to the limit of seizing the liquor license altogether.