QUESTIONS IN THE THREE SECTIONS MUST BE ANSWERED ALL THE FOLLOWING TA Section On
ID: 456792 • Letter: Q
Question
QUESTIONS IN THE THREE SECTIONS MUST BE ANSWERED ALL THE FOLLOWING TA Section One:- true or false - questions (4 points) all 1. People view quality subjectively and in relation to differing criteria based on their individual roles in the production marketing value chain. o True O False 2. The transcendent definition of quality provides a means by which quality can be measured or assessed as a basis for practical business decisions. O True O False 3. According to the product perspective of quality, larger number of product attributes are equivalent to higher quality. O True O False 4. The user perspective of quality judges a product based on how well the product performs its intended function. o True O False 5. According to the manufacturing perspective of quality, quality is based on the relationship of product benefits to price O True O False 6. Inspection was the primary means of quality control during the first half of the twentieth century. O True O False 7. During the 1940s and 1950s, after the world war II, the quality of products was the most important priority of top managers as it was recognized as the key to worldwide success. O True O False 8. and one infer that Although quality successcannot can drive business , it guarantee it, must not business failures or stock price drops are the result of poor quality. O True O False 2/5Explanation / Answer
Section One:
Ans – 1
True.
Quality is a thing of perception and hence is subjective in nature.
Ans – 2
False.
The transcendent definition of quality defines it in abstract philosophical terms, rather than practical business terms.
Ans – 3
True.
Product perspective of quality sees quality as quantifiable and measurable attributes.
Ans – 4
True.
User perspective of quality defines quality as “fitness for intended use”.
Ans – 5
False.
Manufacturing perspective of quality is focused on “conformance to requirements”. Rather Value-based perspective says that quality is defined in terms of benefits and prices.
Ans – 6
True.
Frederick Winslow Taylor who is popularly known as the “Father of Scientific Management”, wrote his book “The Principles of Scientific Management”, which was published in 1911. He laid a lot of stress on product inspection in his theories related to manufacturing.
Ans – 7
True.
After World War II, toward the end of 1940’s, United States Army, Bell Laboratories and many of the universities had started training engineers regarding statistical sampling techniques. During the same time, professional quality organizations were also coming up throughout USA (e.g., emergence of American Society for Quality Control, currently called ASQ).
Ans – 8
True.
Business failure or stock price drops are not always the result of poor quality. They are driven by market conditions and whether the economy is doing well or not.
Ans – 9
True.
Six sigma is a complex concept and its success will depend on its proper understanding and implementation. Hence there should be increased levels of training and education.
Ans – 10
True.
Marketing and sales department are directly dealing with customers and hence it their job to find out what customers want and the prices they are willing to pay.
Ans – 11
True.
If quality is built into the product properly, inspection should be unnecessary except for auditing purposes and functional testing. This is a principle of Total Quality Control (TQC), which believes in building quality into the process.
Ans – 12
True.
Perishability aspect of service states that service cannot be inventoried for future consumption. Service is produced and consumed at the same time. Hence, services cannot be inventoried or inspected prior to delivery as manufactured goods.
Ans – 13
True.
Two major dimensions of service quality are Assurance and Courtesy. Assurance dimension refers to knowledge, trust and confidence of service personnel coming into contact with the customers. Courtesy dimension refers to the way in which customers are treated by the service personnel coming into contact with them.
Even a survey by Wall Street Journal confirms the given statement.
Ans – 14
True.
Competitive Advantage refers to a unique advantage that a company has over its competitors. The concept was introduced by Michael Porter in his book “Competitive Advantage: Creating and Sustaining Superior Performance” published in 1985.
High quality of products is an important source of competitive advantage for organizations, as it gives them an edge over their competitors.
Ans – 15
True.
Today, organizations are asking employees to take more responsibility for acting as the point of contact between the organization and the customer, since customers assess a service mainly by quality of human contact.
Section-2:
Ans-1
Option a. i.e., Product perspective is the answer.