Part 5 Cases 590 CASE 17 Belle Meade Plantation: The First Nonprofit Winery Enga
ID: 466377 • Letter: P
Question
Part 5 Cases 590 CASE 17 Belle Meade Plantation: The First Nonprofit Winery Engages in Social Entrepreneurship INTRODUCTION Belle Mead Plantation, over 200 years old, is using social entrepreneurship to preserve the history of the nineteenth century. In 1807 John Harding founded the Belle Meade Planta- tion in Nashville, Tennessee. The plantation would become known for breeding some of the best-known thoroughbred horses in US. history. By the time of the U.S. Civil War, the Plantation had become famous as a 5,400-acre stud farm that was producing some of the best racehorses in the United States. Following the Civil War, much of the thoroughbred industry moved to the Lexington, Kentucky area. Kentucky remained in the Union a had the advantage during reconstruction. However, Belle Meade recovered, and various family members managed a successful thoroughbred breeding plantation that was among the best in the nation. After the plantation was sold early in the twentieth century, the grounds of Belle Meade Plantation were eventually converted into a museum focusing on its history. Today Belle Meade Plantation operates as a nonprofit to preserve its history and provide an opportunity to experience life in the nineteenth century. The plantation gives families the chance to have an educational experience. Guests can visit the plantation and tour the mansion, stables, and other buildings to experience "stepping back in time." This case focuses on the challenges in 2004 when Alton Kelley, executive director of Belle Meade Plantation, and his wife, Sheree, were both facing the monumental task of securing adequate, long-term funding to maintain Belle Meade Plantation. At the time, the existing sources of funding for the operations of Belle Meade Plantation were (in descend ing revenue order): (1) ticket sales from visiting tourists, (2) hosting special events, (3) corporate and private donations, and (4) sales of items from the gift shop, including a line of private -labeled products, such as cheese, country ham. grits, and a variety of souvenirs For the fifth consecutive year, donations from corporations and individuals had declined to the lowest levels in memory, and the couple believed they had little choice but to look for solutions that were well outside of the proverbial box. The organization and its board of 'Dr. Robert P Lambert and Dr. jor Alesander, Belmont University 0 2014 Alton Kelley, Esecutive Director sf Helle Meade Plantation, and Sheree Kelley, Belle Meade Winery Manager participated in developing this case Suwayda assisted in editing a version of this case It was prepared for classroom discussion rather than o Bastrate either effective or ineflective handling of an administrative, ethical, or legal decision by management All sources used for this case were ohtained through personal interviews, publicly available material and the Belle Meade websiteExplanation / Answer
Ans:
Qualities
As the street grew, increasingly pilgrims moved into the territory and acquired the old chasing reason for farmland. Taking after his marriage to Susannah Shute in 1806, John Harding bought 200 sections of land of area from Daniel Dunham. Harding had worked for his dad dealing with his homestead operations and managing the work of his Fathers slaves. Giles Harding had paid his child for his work and John utilized the cash to buy his own territory. Harding had no formal training yet he was a talented agriculturist and agent.
2: The Winery at Belle Meade Plantation is Tennessee's most up to date winery and Nashville's exclusive winery to date! This expansion to our visitor experience here on the Plantation is a characteristic fit. For more than 200 years, the Harding and Jackson families opened the ways to the house for companions and guests, and the finest sustenance and beverage turned out to be a piece of the custom of Belle Meade. Five United States presidents have appreciated the eminent neighborliness of the Harding and Jackson families, and the 5,400 sections of land that made up the Plantation were home to a portion of the best steeds in hustling history. The Plantation's friendliness constantly included custom made wine, with the utilization of its numerous wild and local grapevines.
3:
The Belle Meade Land Company bought the estate and built up the private neighborhood of Belle Meade. The organization likewise discharged the deer from the fenced endless supply of private gifts. In 1938 the previous estate grounds were consolidated into the free city of Belle Meade Tennessee Nonprofits come in all shapes and sizes, whether they're group soup kitchens or across the nation medicinal facilities. While pretty much every philanthropic starts as a little, nearby association, numerous go ahead to end up commonly recognized names. Subsequent to analyzing the most recent financials for the charitable Belle Meade Plantation in 2004, Alton and Sheree Kelley were baffled. For the fifth back to back year, gifts from partnerships and people had declined, bringing about the most minimal aggregate yearly income in memory. Plainly, administration required option income sources and could no more depend principally on gifts for maintaining operations.