Assignment Based On The Material On Sampling In The Textbook And Fro ✓ Solved
Assignment: Based on the material on sampling in the textbook and from the video, answer the following questions 1) You want to survey professors at CCP about their online courses. You want to be sure to include professors from each department, even the very small ones. A. What sampling method would you use? B.
Is this an example of probability sampling or nonprobability sampling? 2) You have a population of 100 third grade children from a local school district, from which you want to create a sample of 25 students. You write each child’s name on a list, and each child is assigned a number from 1 to 100. Then the numbers 1 to 100 are written on separate pieces of paper and shuffled. Finally, you pick 25 slip of paper and the numbers on the paper determine the 25 participants.
A. What sampling method is this? B. Is this an example of probability sampling or nonprobability sampling? 3) You are interested in sampling CCP students who sell illegal drugs to supplement their income.
You would ultimately like a sample of 50 students. You have identified 20 students who have reported selling drugs. You are hoping that they know other students who sell drugs who they can recommend for your study. A. What sampling method could you use to build up this sample?
B. Is this an example of probability sampling or nonprobability sampling? 4) You are studying how prisons safeguarded prisoners in maximum security prisons during the COVID-19 outbreak. You group maximum-security prisons by state, randomly selects 10 states, and, from those 10, selects three prisons. You include all the inmates in those three prisons in your sample.
A. What sampling method is this? B. Is this an example of probability sampling or nonprobability sampling? 5) You are studying the achievement levels in science of fifth grades in Philadelphia's public schools.
You want to sample 2000 students. The average fifth grade enrollment in the city’s elementary schools is 100 students. Thus, 20 schools were randomly selected and within each of those schools all fifth graders were tested. A. What sampling method is this?
B. Is this an example of probability sampling or nonprobability sampling? Assignment: Based on the material on sampling in the textbook and from the video, answer the following questions 1) You want to survey professors at CCP about their online courses. You want to be sure to include professors from each department, even the very small ones. A.
What sampling method would you use? B. Is this an example of probability sampling or nonprobability sampling? 2) You have a population of 100 third grade children from a local school district, from which you want to create a sample of 25 students. You write each child’s name on a list, and each child is assigned a number from 1 to 100.
Then the numbers 1 to 100 are written on separate pi eces of paper and shuffled. Finally, you pick 25 slip of paper and the numbers on the paper determine the 25 participants. A. What sampling method is this? B.
Is this an example of probability sampling or nonprobability sampling? 3) You are interested in sampling CCP students who sell illegal drugs to supplement their income. You would ultimately like a sample of 50 students. You have identified 20 students who have reported selling drugs. You are hoping that they know other students who sell drugs wh o they can recommend for your study.
A. What sampling method could you use to build up this sample? B. Is this an example of probability sampling or nonprobability sampling? 4) You are studying how prisons safeguarded prisoners in maximum security pri sons during the COVID - 19 outbreak.
You group maximum - security prisons by state, randomly selects 10 states, and, from those 10, selects three prisons. You include all the inmates in those three prisons in your sample. A. What sampling method is this? B .
Is this an example of probability sampling or nonprobability sampling? 5) You are studying the achievement levels in science of fifth grades in Philadelphia's public schools. You want to sample 2000 students. The average fifth grade enrollment in the city’s elementary schools is 100 students. Thus, 20 schools were randomly selected and within each of those schools all fifth graders were tested.
A. What sampling method is this? B. Is this an example of probability sampling or nonprobability sampling? Assignment: Based on the material on sampling in the textbook and from the video, answer the following questions 1) You want to survey professors at CCP about their online courses.
You want to be sure to include professors from each department, even the very small ones. A. What sampling method would you use? B. Is this an example of probability sampling or nonprobability sampling?
2) You have a population of 100 third grade children from a local school district, from which you want to create a sample of 25 students. You write each child’s name on a list, and each child is assigned a number from 1 to 100. Then the numbers 1 to 100 are written on separate pieces of paper and shuffled. Finally, you pick 25 slip of paper and the numbers on the paper determine the 25 participants. A.
What sampling method is this? B. Is this an example of probability sampling or nonprobability sampling? 3) You are interested in sampling CCP students who sell illegal drugs to supplement their income. You would ultimately like a sample of 50 students.
You have identified 20 students who have reported selling drugs. You are hoping that they know other students who sell drugs who they can recommend for your study. A. What sampling method could you use to build up this sample? B.
Is this an example of probability sampling or nonprobability sampling? 4) You are studying how prisons safeguarded prisoners in maximum security prisons during the COVID-19 outbreak. You group maximum-security prisons by state, randomly selects 10 states, and, from those 10, selects three prisons. You include all the inmates in those three prisons in your sample. A.
What sampling method is this? B. Is this an example of probability sampling or nonprobability sampling? 5) You are studying the achievement levels in science of fifth grades in Philadelphia's public schools. You want to sample 2000 students.
The average fifth grade enrollment in the city’s elementary schools is 100 students. Thus, 20 schools were randomly selected and within each of those schools all fifth graders were tested. A. What sampling method is this? B.
Is this an example of probability sampling or nonprobability sampling? Unit 1: Discussion 33 unread replies.33 replies. Initiating the Marketing Process We introduce the basic concepts of strategic marketing, which with the question, “What is strategic marketingâ€? Simply put, it is managing profitable customer relationships over the long term. The aim of marketing is to create value for customers and to capture value from customers in return.
To do so, marketers engage in activities from understanding customer needs, to designing customer-driven marketing strategies and integrated marketing programs, to building customer relationships and capturing value for the firm. In this unit’s case study, Video Case 1: Chobani: Making Greek Yogurt a Household Name, Chobani, a small startup company, used its marketing plan to move from a niche market to the mainstream yogurt market. From the start of the product launch, Chobani focused on the classic “4Ps†elements of marketing mix actions: product, price, place, and promotion. As the product and the market have expanded and matured, it has evolved its marketing strategy. The recent ad campaign, The Love This Life, ad campaign focusses on the strapline “To love this life is to live it naturally.†According to Peter McGuinness, Chobani CMO, the objective of the slogan is to capture the “Mediterranean soul†of the brand rather than just to highlight its quality.
This campaign moves from just highlight the quality of the product to how it improves life over all. The new ad campaign is expanding from TV to include social media and is meant to “refresh Chobani’s approach to marketing in a category that remains fast-growing and vibrant…†Sources Buss, D. (2015, May 4). ‘ Love This Life’: 5 Questions with Chobani Execs About New Campaign. Retrieved June 30, 2016, from brandchannel.com: Kerin, R. A. & Hartley, S. W. (2017).
Marketing. (13th ed.). New York, New York: McGraw-Hill Education. Directions Initial Post Students are to review the following information about the real marketing campaign for Chobani titled, The Love This Life, ad campaign. Background on Chobani Yogurt · Read the video case in the textbook on pages 21- 23. · Watch the Chobani case video (Links to an external site.) Chobani’s The Love This Life ad campaign · Read the following online websites and articles · How Chobani Squeezed New Flavor Into A Crowded Market (Links to an external site.) · “The Love This Life ad campaignâ€: How Chobani Plans to Continue Dominating the Greek Yogurt Market (Links to an external site.) · From 'How Matters' to 'Love this Life': Chobani unveils new media campaign (Links to an external site.) By Elaine Watson+, 01-May-2015 · Love This Life’: 5 Questions with Chobani Execs About New Campaign (Links to an external site.) Based on the information provided, put yourself in the position of an marketing consultant brought in to the company to critically examine the campaign’s ability to meet its’ objectives, and then formulate a set of well-developed and supported recommendations to the company’s senior leadership team.
The recommendation should be logically presented, well-supported, and thoroughly vetted. IMPORTANT! Your grade for each weekly thread discussion will be determined by your analytical, integrative, problem-solving and critical thinking skills demonstrated by your posts and by your positive responses to the posts of your classmates.There is no minimum or maximum in terms of the word count; however, the response should explicitly address all required components of this discussion assignment. Your response should integrate external resources, which should be consistent with APA writing style and format (7th edition) and reflect higher level cognitive processing (analysis, synthesis and or evaluation).
Paper for above instructions
Assignment on Sampling Techniques
1. Surveying Professors at CCP About Online Courses
A. Sampling Method
For surveying professors at a community college, particularly to ensure representation from all departments including smaller ones, I would utilize stratified random sampling. This approach involves dividing the population into distinct subgroups (strata) based on pre-defined characteristics—in this case, the departments within the college. Random samples would be drawn from each department to obtain a broad representation.
B. Probability Sampling or Nonprobability Sampling
This is an example of probability sampling. Each professor has a known and non-zero chance of being selected, ensuring that statistical inferences can be made about the population based on the sample drawn (Thompson, 2012; Lohr, 2010).
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2. Sampling 25 Third-Grade Children
A. Sampling Method
When the names of 100 children are numbered, and a random selection of 25 numbers is made from a shuffled set of numbered papers, this method exemplifies simple random sampling.
B. Probability Sampling or Nonprobability Sampling
This is also an example of probability sampling. Each child has an equal chance of being included in the sample, allowing for unbiased representation of the population (Cochran, 1977).
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3. Sampling CCP Students Who Sell Illegal Drugs
A. Sampling Method
For this scenario, snowball sampling would be the most viable method. Initial participants (the identified students selling drugs) would be asked to refer other peers who may also sell drugs, creating a “snowball” effect.
B. Probability Sampling or Nonprobability Sampling
This is classified as nonprobability sampling. The selection of participants is not random and depends on the referrals from initial subjects, which may introduce bias (Vogt, 2005; Biernacki & Waldorf, 1981).
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4. Studying Prisons Safeguarded During COVID-19
A. Sampling Method
The sampling method used in this scenario is an example of cluster sampling. Maximum-security prisons are grouped by state, and then a random selection of states is made, with a further selection of prisons followed by including all inmates within those selected prisons.
B. Probability Sampling or Nonprobability Sampling
This represents probability sampling. Each cluster has an equal chance of being selected, and randomness is introduced by selecting both states and then prisons randomly (Patton, 2002).
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5. Achievement Levels in Science for Fifth Graders
A. Sampling Method
The sampling method described in this case is a multistage sampling. It first selects a random sample of schools, and then within those schools, all fifth graders are included for testing.
B. Probability Sampling or Nonprobability Sampling
This method is also considered probability sampling since every fifth grader has a known chance of being selected from the schools randomly chosen (Creswell & Creswell, 2018).
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Conclusion
Sampling methods are essential for conducting research across varied fields and contexts. Understanding the differences between probability and nonprobability sampling methods not only aids in designing effective surveys and studies but also ensures the validity and reliability of the findings. The examples given in this assignment illustrate a range of techniques applicable to real-world scenarios, affecting the quality and applicability of the data collected.
References
1. Biernacki, P., & Waldorf, D. (1981). Snowball sampling: Problems and techniques of chain referral sampling. Sociological Methods & Research, 10(2), 141-163.
2. Cochran, W. G. (1977). Sampling Techniques (3rd ed.). New York, NY: John Wiley & Sons.
3. Creswell, J. W., & Creswell, J. D. (2018). Research Design: Qualitative, Quantitative, and Mixed Methods Approaches (5th ed.). Thousand Oaks, CA: Sage Publications.
4. Lohr, S. L. (2010). Sampling: Design and Analysis. Boston, MA: Cengage Learning.
5. Patton, M. Q. (2002). Qualitative Research & Evaluation Methods (3rd ed.). Thousand Oaks, CA: Sage Publications.
6. Thompson, S. K. (2012). Sampling. New York, NY: Wiley.
7. Vogt, W. P. (2005). Dictionary of Statistics and Methodology: A Nontechnical Guide for the Social Sciences (3rd ed.). Thousand Oaks, CA: Sage Publications.
8. Anderson, D. R., Sweeney, D. J., & Williams, T. A. (2014). Statistics (12th ed.). Cengage Learning.
9. Lohr, S. L. (2009). Sampling: Design and Analysis (2nd ed.). Boston, MA: Cengage Learning.
10. Fink, A. (2016). How to Conduct Surveys: A Step-by-Step Guide (6th ed.). Thousand Oaks, CA: Sage Publications.
This format provides a comprehensive analysis of various sampling methods while adhering to academic standards for citation and referencing.