Pharmaceutical giant Eli Lily used the power of the internet to launch Innocenti
ID: 333075 • Letter: P
Question
Pharmaceutical giant Eli Lily used the power of the internet to launch Innocentive, an online incentive-based scientific network to enable scientists outside the company to collaborate on product development. This is an example of a(n)
Select one:
a. modular organization
b. virtual organization
c. ambidextrous organization
d. divisional structure
ConAgra, a 13-billion-dollar food producer, has many different business units. It is difficult to coordinate and plan activities. As a result, they decided to design their organizational structure based on business unit commonalities. They grouped their business units into three strategic business units: food services (restaurants), retail (grocery stores), and agricultural products. This is an example of:
Select one:
a. holding company
b. divisional structure
c. matrix structure
d. simple structure
A strategy of unrelated diversification where synergies between the businesses are limited often results in which type of organizational structure?
Select one:
a. Strategic business unit structure
b. Holding company structure
c. Matrix structure
d. Functional structure
Which new entry strategy did Under Armor use when they entered the market with improved athletic apparel that helped wick moisture away from the body?
Select one:
a. None of the above
b. adaptive
c. imitative
d. pioneering
All of the following are typical types of boundaries that can place limits on organizations except
Select one:
a. mechanistic boundaries
b. external boundaries
c. geographic boundaries
d. vertical boundaries
Explanation / Answer
1. b. virtual organization
In this case Eli Lily is acting as virtual organization where detached entities which may include employees as well as a different organization can work together for the collaboration of Eli Lily. This is what vietual organization is all baout.
2. b. divisional structure
divisional structure is a type of structure in which an organization segregates and segment its function as a totally different division. In this case ConAgra is following the same by dividing the structure into food services (restaurants), retail (grocery stores), and agricultural products.
3. b. Holding company structure
In such a structure a holding company generally possess the stock of various related organizations.
4. d. pioneering
This was in total a new idea and therefore this is an example of pioneering strategy.
5. c. geographic boundaries
Organizations today are no longer limited by geographical boundaries as they believe that they can achieve a global presence by expanding and penetrating into other countries.