Discussion Board 10-K\'S FOR COKE AND PEPSI This weeks readings covered internal
ID: 351498 • Letter: D
Question
Discussion Board 10-K'S FOR COKE AND PEPSI This weeks readings covered internal and external analysis. For this week's discussion please review the Pepsi 10K and the Coca Cola 10K. pepsico-2014-annual-report_final-1.pdfPreview the document and coke2014-annual-report-on-form-10-k.pdfPreview the document Whose strategy is working better? Who is competitively stronger and better positioned to compete over the next few years? Make your case. Some things you might consider are whether sales, earnings, stock prices going up? Whose image and reputation is improving? Whether their customer base is increasing? Who has stronger tangible or intangible resources and capabilities which really set them apart? You might take a SWOT analysis approach or consider who has the stronger value chain.
Explanation / Answer
Strategy of coke is working better, when it comes to selling cola.Coca cola is stronger than better positioned to compete in next few years. It is because of the following reasons:
SWOT Analysis of Pepsi
Strengths
Weakness
Opportunities
Threats
SWOT Analysis of Coca Cola
Strengths
Weakness
Opportunities
Threats
After careful evaluation, Coca Cola seems to have more tangible assets and capabilities to really set them apart and it has a stronger value chain.