For successful smaller businesses, market share may serve as a strategic control

Question

For successful smaller businesses, market share may serve as a strategic control barometer, as some businesses may strategically plan to maintain a low market share True False QUESTION 12 Increases in market share often enhance all of the following except control over the external environment. economies of scale. the quality of competitive analysis. All of the above are usually enhanced. QUESTION 13 Organizations should develop standard operating procedures to address a crisis event before it occurs. True False QUESTION 14 Product obsolescence is an example of an organizational crisis. True False QUESTION 15 Profitability is the most commonly utilized performance measure True False

Explanation / Answer

Ans 11 - True. The small market share may be startegic win for a small business to survive in large competition.

Ans 12 - C - option - Quality of competitive analysis , because market share do not enhance quality of competitve analysis.

Ans 13 - True : It is a general requirment that the organization should have standard operating procedure for the crisis event management, so that it can be managed well in any such unavoidable events.

Ans 14 - False : The product obsolescence is not a crisis event for the organization. It is a normal process, a sthe products keep on obsoleteing based on the market demands or consumer interest.

Ans 15 - True : Profitability is the basic measure for the performance measure of the organization.

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