Pick an international company and describe an interesting topic that has a direc
ID: 420418 • Letter: P
Question
Pick an international company and describe an interesting topic that has a direct tie in with an international business issue within that company. Identify and communicate the current state of the situation, what area of the business is causing the issues and why. What does the future state look like and how would you will solve the issue and sustain the success. Tie your recommendations and rationale back to the textbook learning objectives real-world experience (culture, ethic’s, political, market entry, financial, leadership, operations, etc.). Close with strong reinforcement of why your recommendations will work (being able to quantify the close will help with your recommendation). Pick an international company and describe an interesting topic that has a direct tie in with an international business issue within that company. Identify and communicate the current state of the situation, what area of the business is causing the issues and why. What does the future state look like and how would you will solve the issue and sustain the success. Tie your recommendations and rationale back to the textbook learning objectives real-world experience (culture, ethic’s, political, market entry, financial, leadership, operations, etc.). Close with strong reinforcement of why your recommendations will work (being able to quantify the close will help with your recommendation). Pick an international company and describe an interesting topic that has a direct tie in with an international business issue within that company. Identify and communicate the current state of the situation, what area of the business is causing the issues and why. What does the future state look like and how would you will solve the issue and sustain the success. Tie your recommendations and rationale back to the textbook learning objectives real-world experience (culture, ethic’s, political, market entry, financial, leadership, operations, etc.). Close with strong reinforcement of why your recommendations will work (being able to quantify the close will help with your recommendation).Explanation / Answer
Samsung mobile is a big name all over the world. They were holding number 1 position in india from past 3 year. Samsung has highest market share from past 3 year in all segment of mobile. Some chinese company enter in mobile market and samsung share goes down. Out of all chinese company, Xiaomi is a big name now. Now Xiaomi is holding highest market share in smart phone segment and samsung move to number 2 position.
Samsung has holding number 2 position in smart phone segment in india. But still they have highest market share in feature phone. Indian market is price sensitive market. Xiaomi provide his product comparaitvely very less price with same features. So samsung is facing this issue that wether they have to reduce the price or sustain with same price in market.
Though smart phone market is very growing market. Every company want to increase his market share. All favour goes to Xiaomi becaue they are price leader in market. No one is able to provide less price with good feature in market. Samsung need to minimize his production cost and produce some new low cost models which compete Xiaome phone.
Samsung is financially very strong company because they have other business or resources all over the world. So they have no financial issues at all. They can invest more money to reduce the process cost. Which can reduce the price of handset in market.
Samsung has a great leadership skill thats why they lead the market in past 3 years. They are able to take some strategic decision in favour of organization for cost reduction.
Samsung has very strong production and operation team. They have also very large production unit which produce daily 1000k smart phone in india only. Now they are going to implement some automation in manufacturing plant. This is step towards reduce the production cost and increase efficiency with great quality product.