Pick an international company and describe an interesting topic that has a direc
ID: 420767 • Letter: P
Question
Pick an international company and describe an interesting topic that has a direct tie in with an international business issue within that company. Identify and communicate the current state of the situation, what area of the business is causing the issues and why. What does the future state look like and how would you will solve the issue and sustain the success. Tie your recommendations and rationale back to the textbook learning objectives real-world experience (culture, ethic’s, political, market entry, financial, leadership, operations, etc.). Close with strong reinforcement of why your recommendations will work (being able to quantify the close will help with your recommendation). Pick an international company and describe an interesting topic that has a direct tie in with an international business issue within that company. Identify and communicate the current state of the situation, what area of the business is causing the issues and why. What does the future state look like and how would you will solve the issue and sustain the success. Tie your recommendations and rationale back to the textbook learning objectives real-world experience (culture, ethic’s, political, market entry, financial, leadership, operations, etc.). Close with strong reinforcement of why your recommendations will work (being able to quantify the close will help with your recommendation). Pick an international company and describe an interesting topic that has a direct tie in with an international business issue within that company. Identify and communicate the current state of the situation, what area of the business is causing the issues and why. What does the future state look like and how would you will solve the issue and sustain the success. Tie your recommendations and rationale back to the textbook learning objectives real-world experience (culture, ethic’s, political, market entry, financial, leadership, operations, etc.). Close with strong reinforcement of why your recommendations will work (being able to quantify the close will help with your recommendation).Explanation / Answer
Answer
Samsung mobile is a big name all over world. They were holding number one position in India from past three year. Samsung has highest market share from past three year in all segment of mobile. Some Chinese company enter in mobile market & Samsung share goes down. Out of all Chinese company, Xiaomi is a big name now. Now Xiaomi is holding highest market share in smart phone segment & Samsung move to number two positions.
Samsung has holding number two positions in smart phone segment in India. But still they have highest market share in feature phone. Indian market is price sensitive market. Xiaomi provide his product comparatively very less price with same features. So Samsung is facing this issue that wither they have to reduce price / sustain with same price in market.
Though smart phone market is very growing market. Every company want to increase his market share. All favour goes to Xiaomi because they are price leader in market. No one is able to provide fewer prices with good feature in market. Samsung need to minimize his production cost & produce some new low cost models which compete Xiaome phone.
Samsung is financially very strong company because they have other business / resources all over world. So they have no financial issues at all. They may invest more money to reduce process cost. Which may reduce price of handset in market?
Samsung has a great leadership skill that’s why they lead market in past three years. They are able to take some strategic decision in favour of organization for cost reduction.
Samsung has very strong production & operation team. They have also very large production unit which produce daily 1000k smart phone in India only. Now they are going to implement some automation in manufacturing plant. This is step towards reduce production cost & increase efficiency with great quality product.