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Assignment 4 –Marketing Stories and Blogs For this assignment, go to the website

ID: 457650 • Letter: A

Question

Assignment 4 –Marketing Stories and Blogs

For this assignment, go to the website www.knowthis.com

When the home page opens, click on Marketing Stories and Marketing Blogs to check out the myriad amount of information written by real practitioners in the real world.

Choose 3 of the stories and/or blogs that interest you most and summarize them on the Discussion Board for Assignment 4. Be sure to explain why you chose the ones you did and how they relate to the marketing principles/concepts we are learning in this class.

Explanation / Answer

Choose the stories of Marketing Research - Planning, Data Collection Primary and Secondary.