Pose four key points that YOU want to comment on or remember from the reading: D
ID: 459924 • Letter: P
Question
Pose four key points that YOU want to comment on or remember from the reading:
DuFrene, D. D. and Lehman, C. M. (2014). Navigating change: Employee communication in times of instability. Business and Professional Communication Quarterly. 77(443) DOI: 10.1177/2329490614544736.
You can point out ideas you found insightful, relate concepts to your experiences, disagree with the authors, or offer complimentary or alternative points of view. Please write your points in your own words, and reference page numbers of source material for specific points. Two to six sentences is usually enough detail for each point. Post one take-away impact to your practice, to your future practice, or for the L&D field in general. For this element, consider how the readings might influence how you do your job going forward, or the vision you have for your future self as a professional in this field. Post one question designed to generate discussion among your peers.
Explanation / Answer
Four key points from the readings:
1. The first point is about how changes within an organization results in low morale for the employees and how it creates struggle for employees to adapt to the changing circumstances. Now, the best remedy for this is better communication by the management which has the potential to uplift employee's morale. I can relate this concept to my own experience when i was working in an organization which became a takeover target. The change management was handled well due to proper communication by management. (page 443)
2. The second point is that the expectations of employees are increased during period of crisis for clear, honest and open communication. I found this idea insightful and understood the fact that open communication during troubled times helps in improving employee satisfaction and lowering the turnover. (page 444).
3. Proper organizational communication helps in strengthening internal relationships and this improves the chances of ethics related outcomes. The eventual result is that there is a reduction in fraud. I found this point insightful as this was a new learning for me. All in all, proper organizational communication helps in better reputation management. (pg 444).
4. The last point is that crisis can bring with itself dangers as well as opportunities. Implementing new, better and improved solutions for communication systems will help an organization reduce the dangers and explore the opportunities. This is again a insightful point in the context of crisis management and importance of communication. (pg 444).
One take away for me is the need to strenghten internal relationships during the time of crisis using proper communication. I work in a financial services industry and the industry witnesses volatile situations many a times. This has lead to crisis during several ocassions and the organization was found lacking in ideas as to how to handle this crisis. The take away that there is a need to strenghten internal relationships during the time of crisis using proper communication will help me going forward.
One question for discussion among peers: Does pro-active communication during a period of change will result in increased employee participation?