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Problem 12-02 (Algorithmic) The management of Madeira Manufacturing Company is c

ID: 2736148 • Letter: P

Question

Problem 12-02 (Algorithmic) The management of Madeira Manufacturing Company is considering the introduction of a new product. The fixed cost to begin the production of the product is $27,000. The variable cost for the product is expected to be between $22 and $36 with a most likely value of $24 per unit. The product will sell for $60 per unit. Demand for the product is expected to range from 400 to 2000 units, with 1400 units the most likely demand. Let c variable cost per unit X demand a. Develop the profit model for this product. Enter your answer in the form of an expression. (Example: (C+10).x+800) Profit b. Provide the base-case, worst-case and best-case analyses. For those boxes in which you must enter subtractive or negative numbers use a minus sign. (Example: -300) Base case: Profit Worst case: Profit Best case: Profit

Explanation / Answer

Answer a.

Fixed Cost = $27,000

Variable Cost varies between $22 and $36 with $24 most likely.

Demand varies between 400 and 2,000 with 1,400 most likely.

Selling Price = $60

Let Variable Cost be c and demand be x.

Profit = Selling Price – Cost

Profit = 60*x – 27,000 – c*x

= (60 - c)*x – 27,000

Answer b.

Worst Case :

Variable cost = $22 per units

Fixed Cost = $27,000

Demand = 400

Profit = (66 – 22)*400 – 27,000 = - $9,400

Base Case :

Variable cost = $24 per units

Fixed Cost = $27,000

Demand = 1,400

Profit = (66– 24)*1400 – 27,000 = $31,800

Best Case :

Variable cost = $22 per units

Fixed Cost = $27,000

Demand = 400

Profit = (66 – 36)*2,000 – 27,000 = $33,000