Marketing research, like all business activity, continues to change even by the
ID: 349740 • Letter: M
Question
Marketing research, like all business activity, continues to change even by the minute. Changes in communication technologies and the trend toward an ever more global marketplace have played a large role in many of these changes. Refer to your text and/or perform an Internet search so you can specify the most significant modern issues that pertain to knowledge management within a marketing research context. Do any current events in the business section of your favorite business website represent this?
Explanation / Answer
Marketing research has seen a drastic change with new inventions and innovations in the field of business. Th emode of research also changed hence changing the time and work put in. People are getting uptodate information because of the internet and hence are well advanced in research than olden days. This is one of the most significant factor contributing to change in marketing research. Many business websites show these changes time to time and update people who are in search of information.