Discussion Case: Clean Cooking In a small village in rural Kenya, a woman bent o
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Question
Discussion Case: Clean Cooking
In a small village in rural Kenya, a woman bent over an open fire pit in the center of her hut cooking the evening meal. That morning, she had spent two hours collecting wood, animal dung, and scrap paper to use as fuel. Now, as she stirred the pot, the cook fire gave off a steady stream of sooty, acrid smoke, which filled the room despite a ventilation hole in the roof. The woman’s young son played dangerously close to the open flame, while her daughter, coughing from the smoke, tried to read by the weak light of the fire.
In 2015, according to the World Bank, a similar scene was repeated in households with 2.8 billion people every day across the developing world, with devastating effects on human health, the environment, and economic development.
Indoor air pollution from open cookstoves is a killer. The World Health Organization has estimated that soot, particles, and smoke from cooking is the fifth worst risk factor for health in developing countries, causing two million premature deaths a year from lung and heart disease—more than malaria and tuberculosis combined. Open cookstoves also lead to disfiguring burns, asthma, eye damage, and pregnancy complications. The effects are greatest on women and young children, who spend the most time near the hearth.
Women and girls also suffer from head and back injuries, animal attacks, and sexual violence while searching for and carrying heavy loads of fuel, often far from home. Time spent collecting fuel is time not spent attending school, working at a paid job, or running a small business.
Primitive cooking methods also harm the environment. Cutting trees to produce wood or charcoal leads to deforestation, loss of biodiversity, and watershed degradation. Moreover, the combustion of biomass in cooking produces more than a quarter of the world’s black carbon, or soot. Scientists now believe that soot is second only to carbon dioxide in its overall contribution to global warming. Policymakers have been intrigued by the fact that while carbon dioxide stays in the atmosphere for decades, black carbon washes out within days or weeks. Reducing soot in the atmosphere would thus have a much more immediate effect on global warming than cutting carbon emissions.
In 2010, the United Nations Foundation, in collaboration with several governments (including the United States), launched the Global Alliance for Clean Cookstoves, with the ambitious goal of “100 by 20”—that 100 million households worldwide adopt clean and efficient cookstoves and fuels by 2020. The alliance recognized that reaching this goal would require more than money; it would require technical innovation in fuels and stove design, new mechanisms of financing, and on-the-ground campaigns to engage users from a wide range of cultures and cooking traditions. It would also require the support of businesses—large and small.
Many companies saw an opportunity in the Global Alliance for Clean Cookstoves. CEMEX, a global building products company based in Mexico, developed and contributed $2 million worth of clean-burning concrete cookstoves. Marks & Spencer, the British retailer, joined the Alliance in 2014 and committed to helping employees of its suppliers of products such as coffee and textiles to cook more efficiently; and it had already partnered with UNICEF (the United Nations Children’s Fund) to install 40,000 clean cookstoves in Bangladesh. Dow Corning, a Midland, Michigan-based maker of silicon-based materials, donated both money and expertise in manufacturing and material science to the Alliance.
At the same time, motivated by greater attention to the issue, social entrepreneurs across the globe began generating innovative ideas about how to design, manufacture, and finance more efficient and cleaner cookstoves—potentially a “win-win” for the environment and human health and well-being. (Social entrepreneurs are individuals who are driven by a core mission to create and sustain social and environmental value, in addition to economic value.)
For example, in the west African country of Ghana, Suraj Wahab founded a small business, Toyola Energy Ltd., to produce a cookstove he invented called the gyapa (“good fire”). His company constructed the stove from locally sourced materials—scrap metal from construction sites and fired clay liners. Because it was designed to burn charcoal, a fuel used by 30 percent of Ghanaian households, twice as efficiently as in an open fire, each stove over the course of its life would prevent the release of global-warming emissions equivalent to the amount generated by a Honda Civic driven for one year.
Wahab had difficulty obtaining needed capital until he partnered with E+Co, a clean energy nonprofit that invested $270,000. E+Co helped Toyola calculate the carbon offset value of its cookstoves, which was then monetized and sold to the investment banking firm Goldman Sachs. Within a short period, Toyola employed 150 people and had sold more than 150,000 cookstoves to eager Ghanaians, who welcomed the cost savings and health benefits they provided. More than a quarter of the company’s revenue came from the sale of carbon offsets, helping keep the price to consumers as low as $7.
Similar stories of creative partnerships were occurring around the globe. The nonprofit Trees, Water, & People, based in Fort Collins, Colorado, built and distributed almost 50,000 cookstoves in Guatemala. Their stove was an insulated metal box topped by a removable cooking surface adapted to cooking tortillas and a chimney pipe to vent smoke through a roof hole. Increased fuel efficiency saved families about ten dollars a month, in a society in which 80 percent of the population lived on two dollars a day or less. Other organizations, such as Solar Cookers International, experimented with ways to harness the power of the sun—a completely renewable, clean, and free source of energy—to boil water and cook food.
Contributions like these moved the Alliance closer to its ambitious goal. “As we build a cookstoves market to the scale necessary to combat and defeat this silent killer,” said its executive director, “the strong support and unique expertise of our partners and champions will be invaluable.”
Discussion Questions
1. Which sectors (e.g., government, business, civil society) would need to be involved in a successful campaign to promote clean cookstoves in the developing world, and what would be the contributions of each?
2. What would be the benefit to multinational corporations, such as CEMEX, Marks and Spencer, and Dow Corning, of participating in this effort? What distinctive contributions can social entrepreneurs make to promoting clean cookstoves?
Explanation / Answer
Ans.1) When we talk about a project that concerns the environment and well being of millions of people, we are talking at an extremely mass level. A project as gigantic as providing access to "Clean Cooking" to millions of households cannot be completed by any one government, business or social entity. As per the statistics given in the case where more than 2.8 billion people in 2015 were affected by the poor process of cooking and were exposed to major health hazards, executing the clean cooking project and making it accessible and affordable for the households that survive at mere 2 dollars a day or even less is not at all an easy task. Therefore, it requires all the concerned government entities that is the relevant departments of government, businesses and civil society to join hands and create an ecosystem that promotes the benefits of clean cooking as well as facilitate the manufacture of such efficient and clean cookstoves with the use of innovative and affordable technology. Here, each contributing body can take different roles and complement each other to reach the end objective of clean cooking, clean environment.
For example, the businesses can invest in the reasearch and development of relevant technology where the clean and innovative stoves can be manufactured, stoves which do not pollute the environment and are convinient to use for the strata of people that we are talking about. Civil society can run awareness campaigns where the public in general can be made aware of the potential health hazards of traditional cooking methods, both to their bodies, their children and the overall environment. Similarly, they can also be taught about the new and innovative cooking methods, product demonstration and there by helping them in the transition from traditional methods to new ones. The government can play a role of facilitator both for the businesses and the civil society. Since, government can make policies and implement changes wherever required, they can help in devising and bringing the relevant norms or acts in practice. Government can also allocate funds to by providing subsidies to businesses working in the development of new technologies. Also, since government has modes of communication which has wider reach like television, radio, on ground activists, etc. it can help the civil society in running awareness campaigns. Therefore, all the three entities that is the government, the businesses and the civil society can play their respective roles in making the clean cooking a reality and making the environment clean and safe for existing and future generations.
Ans.2) As explained in the case, its a great opportunity for multinational corporations as well to play their part and contribute to the development of Clean Cookstoves. This is the reason why a company like CEMEX which otherwise manufactures building products decided to diversify and invest in the development of clean-burning concrete cookstoves. From the perspective of innovation, it gives companies an opportunity to build a new product right from the scratch and an access to a completely untapped global market to market and sell the product. It's a new product category altogether which is not cluttered with competition unlike other product segments. Given that giant organizations like UNICEF, United Nations Funds are already working in this segment and are spreading the awareness, there is no doubt that the segment will have huge demand of clean cookstoves and there may be possible dearth in supply and meeting the exceeding demands.
Also, for companies like Marks and Spencer which is basically a British Retailer, its more like a Corporate Social Responsibility (CSR) activity. Activities like these put them in the good books of their existing and potential customers and acts as a Brand Building activity. This is one of the many reasons that Marks and Spencer chose to join the alliance by helping the employees of its suppliers of products to adopt clean cooking technology.
Now, talking about the role of social entrepreneurs, there are already people like Suraj Wahab who are actively working in the research and manufacturing of clean cooking equipments. If more and more people like him can join the bandwagon it would help in building an ecosystem where more research can be conducted in devising clean technology and since there will be like minded individuals working in the sector, it would result in a win-win situation for all the stakeholders. Specially, for the millions of households who would get access to safe, clean cooking technology at a very competitive price.