CHALLENGES COUNTRIES POLITICAL ECONOMICAL DEMOGRAPHICAL CULTURAL INDIA Too much

ID: 373388 • Letter: C

Question

CHALLENGES

COUNTRIES

POLITICAL

ECONOMICAL

DEMOGRAPHICAL

CULTURAL

INDIA

Too much political Intervention is there in indiaa as far as advertisings are concerned

Economic challenges are many because of higher inflation, depreciation of Rupees compared to Dollar

Advertisement Reach is very low due to vast and divergent demographical characteristics of India

Conservative society with traditional outlook. Hence advertisements should look into this aspects

CHINA

Though less political intervention is there , the advertisers often faces criticisms for lacking local tastes and preferences

Economic challenges are there due to developed economy with cheap cost of production

Though demography is vast reach is good

Unlike India, the socity is open and liberal in approach. Yet advertisers have big challenges in China due to communist leadership

RUSSIA

Political Intervention is there but not conservative mentality prevails as in India

Economy is unstable. So challenges are many

As far as Russia is concerned, demographically advertisement reach to various target audience is a big challenges

Society is more open and liberal in views. Challenges are ther but some sort of adaptability is there