Please give a detailed explanation for the above marketing question. The grocery

Question

Please give a detailed explanation for the above marketing question.

The grocery retail industry across America has always tended to involve healthy competition among the various firms in it. (a) Identify the various business competitors in this industry across any geographical location of your choice (County, City, or State) (b) Determine the respective market shares of each of the largest THREE retail companies in this industry across your chosen geographical location. (c) Analyze the future marketing prospects facing the three industry leaders you identified in (b). (d) Provide a strategic planning dossier that identifies new market segments for the three industry leaders you identified in (c).

Explanation / Answer

Please find the explanation below -

A) The three grocery retails I chose are

B) Market share of these companies are

C) The kroger:

Kroger has a nagging issue that's hurting its operating results. Prices didn't budge on groceries last quarter, marking the lowest inflation level in six years for the supermarket chain.

That pricing pressure was the main factor behind a huge growth slowdown: Comparable-store sales rose by just 2% in Q1, versus 4% in the prior quarter and over 5% in each of the last five quarters.

Walmart:

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