Case study : Sales message promoting a product of your own invention You never i
ID: 393280 • Letter: C
Question
Case study: Sales message promoting a product of your own invention
You never intended to become an inventor, but you saw a way to make something work more easily, so you set to work. You developed a prototype, found a way to mass-produce the product, and set up a small manufacturing studio in your home. You know that other people are going to benefit from your invention. Now all you need is to reach that market.
Your task: Imagine a useful product that you might have invented - perhaps something related to a hobby or sporting activity. List the benefits and features of your imaginary product. Then write a sales message for it, making up details as you need them.
Explanation / Answer
The product that I might have invented related to a hobby or sporting activity will be Smart Umbrellas. Features of these smart umbrellas will be having a light sensor connected to them. The umbrellas can change colors depending on the weather like in shade, sunlight or rains. These umbrellas will be lightweight and durable. The umbrellas will be GPS connected and will have flashlights which can be used in dark. The umbrellas will have voice interactive technology which will make it easy to use and providing directions. The shape and make of the umbrellas will provide protection from different weather conditions. The umbrellas will be foldable and easy to carry in bags.
Sales message for the Smart Umbrellas
Smart Umbrellas have been designed and invented considering not just the need for weather protection but as a smart accessory for any weather or climate.
Umbrellas are basic items which if modelled for the customer convinience can provide many benefits. With use of technology Smart Umbrellas are the right tools which help in many ways in gliding through rough weathers. They can act as flashlights, GPS navigation device, robust materials and shape to shield from tough weather conditions. Pair them as accessories and see them change colors with change in the intensity of light. Easy to fold and carry in your bags or hang them to flaunt.
Available online on leading websites with inaugural discounts. Colorful buys which can protect you from rain,sunshine and storm. Smart Umbrellas made for smart people.